Ayurveda is a project tailored for the Natural & Organic sector, strategically addressing the growing demand within the beauty and wellness industry. As Ayurveda is an integral part of the Indian cultural heritage, it provides a unique opportunity to showcase the authenticity and richness of its traditions.


  • The Indian ayurvedic products market size reached INR 748.5 Billion in 2023
  • The market is expected to reach IN 3,207.6 Billion by 2032, exhibiting a growth rate (CAGR) of 17% during 2024-2032.
  • The increasing prevalence of medical disorders, rising health consciousness among consumers, and the easy availability of ayurvedic products through online and offline distribution channels represent some of the key factors driving the market
  • The increasing popularity of ayurvedic products as a safe and healthy alternative to synthetic chemicals and pharmaceuticals is propelling the market growth in the country.
  • The increasing affordability and easy accessibility of products across both urban and rural regions of the country are fueling the market growth.
  • The Government of India (GOl) is undertaking favorable initiatives to support the ayurvedic product industry, also investing in different programs to increase the visibility, acceptability, and usage of ayurvedic products in the health system.


  • AYUSH Brands Owner
  • Brands Owner Manufacturer
  • OEM-ODM Company
  • Natural & Organic Ingredients Supplier
  • Association


  • Distributor
  • Importer
  • Wholesaler
  • Retailer – Chain store
  • E-commerce Platform
  • Brand Company
  • Association
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