Thursday, 7 December | 12:30 – 13:00
COSMOVISION: 2023-2028: CELEBRATING OTHERNESS
Celebrating Otherness highlights what makes an individual special, and embraces all uniqueness, even outside the mainstream. As the definition of globalization is evolving, diverse cultural influences and unique points of view will shape the beauty industry and consumption patterns in the upcoming years. Driven by consumers’ desire for customized services and products, the “one-size-fits-all approach” will gradually disappear in favour of hyper-personalization and true cultural understanding, hence local adaptation. Future consumers will be increasingly inclusive and place value on what makes each person unique. Every aspect of a demographic – from personality to preferences and needs, cultural affinities, sexuality, gender definition, and age – will play into the definition of an individual. Join BEAUTYSTREAMS for this exclusive seminar and discover five not-to-miss lifestyle shifts linked to inclusivity that will shape the future of the beauty industry.
First launched at Cosmoprof Worldwide Bologna 2023, CosmoVision 2023-2028 and its trends are adapted locally to Cosmoprof India.
MAIN PARTNER : BEAUTYSTREAMS, USA
SPEAKER
Ms. Fernanda Pigatto
Global Partnerships Director, BEAUTYSTREAMS
As Global Partnerships Director, Fernanda leads BEAUTYSTREAMS’ partnerships and brand collaborations with key organizations around the world, working closely with regional teams on both strategic and operational levels. Fernanda has over 17 years’ experience as a correspondent and editor for international digital media, and was previously the Latin America Trend Director at Stylesight.
Fernanda’s diverse background allows her to lead international projects, build strong collaborations with leading trade shows, beauty associations, and global consumer and trade press worldwide. Fernanda has been directing co-marketing projects with Cosmoprof Bologna, North America, India, and Asia for more than 5 years, initiating iconic projects. She is a frequent lecturer at trade events worldwide.